Tue, Mar 27th, 2012
From March 13 -19, 21 students and three faculty in the Hocking School of Music Program attended the South by Southwest Music and Media Conference in Austin, Texas. South by Southwest is the largest music industry conference in the U.S., and each year the conference draws scores of music and industry insiders, leading entrepreneurs, and the hottest music shows to Austin for one week.
This year Hocking students enjoyed a keynote address by the Boss, Bruce Springsteen, and over half the group won tickets to his exclusive performance later that night. Each day and night, South by Southwest showcases thousands of musical acts from every genre on nearly 100 stages and off-site showcases. Hocking student attendees gained VIP access privileges to all of these shows, as well as all of the exclusive panel discussions, interviews, and mentoring sessions that took place in the conference center.
Many of our students had the opportunity to network and build relationships with numerous industry professionals. As one Hocking student noted in their video blog, "South by Southwest changed my life. I now feel like my eyes have been opened to what the music industry is really like."
This year Hocking students enjoyed a keynote address by the Boss, Bruce Springsteen, and over half the group won tickets to his exclusive performance later that night. Each day and night, South by Southwest showcases thousands of musical acts from every genre on nearly 100 stages and off-site showcases. Hocking student attendees gained VIP access privileges to all of these shows, as well as all of the exclusive panel discussions, interviews, and mentoring sessions that took place in the conference center.
Many of our students had the opportunity to network and build relationships with numerous industry professionals. As one Hocking student noted in their video blog, "South by Southwest changed my life. I now feel like my eyes have been opened to what the music industry is really like."
